Online Privacy Policy

 

SNK PLAYMORE ("SNK") respects the privacy rights of our online visitors and is committed to protecting the information collected from you. To further this commitment, we have adopted an Online Privacy Policy ("Privacy Policy") that guides how we collect, use, and disclose the information you provide to SNK PLAYMORE online. If you are a parent or legal guardian and are interested in knowing more about SNK PLAYMORE's policy regarding the collection of information from children under 13, please see our Children's section below.

The websites and information covered by this Privacy Policy:

This Privacy Policy currently applies to the following websites operated by SNK PLAYMORE (collectively referred to as "this website" or "our website"):

www.snkplaymoreusa.com

www.KOFMI.com

In addition, SNK PLAYMORE may own several other domain names that point to the websites listed above. From time to time, we may add new sites and will take reasonable steps to update the list.

Please note that this Privacy Policy applies only to information submitted and collected online through the websites listed above, and does not apply to information that may be collected by SNK PLAYMORE offline. In addition, this Privacy Policy applies to SNK PLAYMORE USA only, and not to websites maintained by our international affiliates (e.g., SNK PLAYMORE JAPAN) or by other companies or organizations to which we link. When you link to these websites or to any other sites from a website operated by SNK PLAYMORE (as listed above), this Privacy Policy no longer applies.

What types of information does SNK PLAYMORE collect and how will it be used?

In order to give you the best experience on our website, SNK PLAYMORE may collect information about you. Typically, we may ask a user to submit personal and/or demographic information in connection with the following activities:

Game specific or website
Registration;
Subscription to an electronic newsletter;
Access and participation in our message boards; and/or,
Participation in online contests, sweepstakes, or other promotions.
Personal information collected in conjunction with these activities may include your name, mailing address, telephone number, and email address. For some activities, we may ask you to create a username and password and to provide other non-personal information such as your age or date of birth, gender, occupation, game and platform preferences, and other interests (also known as "demographic information"); and, if collected on a form that also requests personal information, combine such information with your personal information.

Generally, information that we collect for a particular purpose is used for that purpose only. For example, if you sign up for our newsletter, the email address that you provide will only be used to send you, via email, updates regarding new products, special offers, and other events of interest. Similarly, information collected from those who register on our website is used to provide registrants the benefits that come along with registration, which often include a subscription to our newsletter, product/customer support, and participation in promotions and other activities. In some instances, however, you may also be given the option to have your information used for an activity or service different from the activity or service that you are requesting (e.g., to have your name entered into a contest when subscribing to our newsletter and vice versa). If you choose to receive these additional services, SNK PLAYMORE will use your information to carry out such services.

From time to time, we are approached by third party companies and organizations that provide products or services that we believe may be of interest to you. To extend these products or services to you, we may use your personal information (e.g., email address) to send you notices on their behalf. We strive to limit these notices and communications to those that we think you would appreciate receiving.

We may also use the personal and/or demographic information collected through one of the activities set forth above for our internal marketing and demographic studies, so we can constantly improve the online products and services we provide you and to better meet your needs.

No matter what method we use to collect information and no matter how we use that information, we will only collect the information deemed reasonably necessary to fulfill your online requests and our legitimate business objectives.

Please be advised that information submitted by individuals acting solely in a business capacity (e.g., resume from job applicant) is not subject to this Privacy Policy. However, we want to assure you that information obtained from your resume will be used solely for the purpose of accepting and evaluating your submission for a job opening.

A Special Note about our Message Board

Please note that whenever you give out personal information in public areas such as on our message board, that information can be collected and used by people you don't know. While we strive to protect those who wish to participate in these forums, we cannot guarantee the security of any information that you post in these areas. If you wish to prevent others from seeing your email address, please select to have your email address hidden when registering for the message board.

What happens if I refuse to provide my personal information to SNK PLAYMORE?

If you choose not to submit personal information when requested, you may not be able to participate in certain activities on our website and may limit the services we can provide you. For example, if you refuse to provide your email address to us, you will not be able to register on our site or receive our electronic newsletter. To simply browse our website, however, you do not need to give us any personal information.

Does SNK PLAYMORE use cookies, track IP addresses or use other passive means to collect information?

Cookies

We may use cookies to improve the use of our website. A "cookie" is a small file or record-keeping device that websites often store on a user's computer. Storage of cookies on your system provides an easy and convenient method for us to personalize your experience on our website. For example, cookies will remember your username and password, tell us that you have visited our website before, and may contain other information that will make your next visit to our website more enjoyable. We do not use cookies to collect personal information such as your name or to link your browsing habits to personal information already collected about you. You can always disable cookies or set your browser to alert you when cookies are being sent to your computer.

IP Addresses

Every time a user registers to use or posts a message on our message board, we may store the user's Internet Protocol (IP) Address on our server. This allows us to verify that the user registering or posting a message is indeed authentic. This information will only be used if you misuse any features on the board or in any dispute. For example, in the event of abuse, we may block certain IP addresses.

Who is collecting my personal information?

The information that you disclose while visiting our website is collected by SNK PLAYMORE or by a vendor on SNK PLAYMORE's behalf, and is used in accordance with the practices set forth above.

With whom does SNK PLAYMORE share my personal information?

SNK PLAYMORE may employ and share your personal information with entities who use it solely to provide support for the internal operations of our website (e.g., registration fulfillment, newsletter delivery, and message board operation). We require all such entities to agree not to use your personal information for any other purpose.

From time to time, we may offer contests, sweepstakes, or promotions ("promotion") to our online visitors. Information collected for these events typically include personal information such as your email address and, if you are 13 years old or older, may be collected by or shared with a third party sponsor or co-sponsor. While we have no control over the third party's use of such information, we will attempt to ensure that they agree to protect the confidentiality, security, and integrity of any personal information collected through our website. If you do not want your information to be collected by or shared with a third party, you can choose not to participate in promotions offered on our site.

We may also disclose personal information in the good faith belief that we are required to do so by law, or that doing so is reasonably necessary to comply with legal processes; respond to any claims; or, to protect the rights, property, or personal safety of SNK PLAYMORE, our customers, or the public.

In addition, information about our customers, including personal information, may be disclosed to a third party as part of any bankruptcy, merger, sale, transfer of company assets, acquisition, or similar event, if permitted by and done in accordance with applicable law.

What is SNK PLAYMORE's policy regarding links to third party sites?

You should be aware that while you are on a website operated by SNK PLAYMORE, you may be directed to other sites that are beyond our control and for which we are not responsible. Because we cannot guarantee that the privacy policies of these websites meet our high standards and the requirements of the ESRB Privacy Online Program, we recommend that you read the privacy policy of the website to which you link before you submit any personal information.

Can I choose how my personal information is used?

If you no longer wish to receive our newsletter or information about our products and services, you can opt-out from receiving such communications by using the unsubscribe link at the bottom of each newsletter email or by clicking here. Alternatively, you may write to our Privacy Policy Administrator at the address provided below. We will be happy to honor your request.

How can I access my personal information?

If you have registered to use the message board on our website and wish to update your profile, you may do so online by clicking on the "Profile" link found in the message board's navigation bar. You may be required to submit your username and password before you can access and/or update your profile.

If you wish to review, update, or delete any other personal information that we may have collected about you (e.g., for purposes of registration), please contact our Marketing Department in writing at the mailing address provided below.

What is SNK PLAYMORE's online privacy policy regarding children under 13?

We recognize the importance of safeguarding the privacy of children and encourage parents to check and monitor their children's use of online activities regularly. To this end, we have developed the following policies regarding the collection of personal information from children under 13. Collection of Children's Personal Information At this time, SNK PLAYMORE may collect and store personal information about children known to be under 13 years old ("children" or "child") under the following circumstances: the information is collected via a newsletter subscription (e.g., GBA Video newsletter) , the parent is given notice about the child's subscription, and, after receiving notice, does not object to the child's further receipt of the newsletter. When signing up for certain SNK PLAYMORE newsletters , those users who indicate they are under 13 years of age (by way of an age or date-of-birth field) or who we suspect to be under 13 (based on website demographics or otherwise) are asked to provide their parent's email address, in addition to their own email address. We use the parent's email address to give the parent notice of our information collection practices regarding children and the opportunity to unsubscribe their child from the newsletter. If the parent does not respond to the notice within the allotted time (or otherwise notify us of their wish to opt-out), SNK PLAYMORE will store the information provided by the child and continue to send the child the newsletter. In addition, certain portions of our websites (e.g., e-cards and contests) may allow all users (including children under 13) to disclose a limited amount of personal information without their parents' prior consent or without their parents' being given notice and the opportunity to opt-out. Such portions of our web sites operate activities or provide services in a way that does not require prior parental consent or parental notice. The information collected for these events is only held for a short period of time and is deleted once the event is over. Under all circumstances, SNK PLAYMORE will only collect personal information from a child if it is voluntarily provided to us (via a conventional Internet form). We do not gather personal information about a child through the use of passive collection mechanisms such as cookies. For more information on how we use cookies and other passive collection tools, please see our section on cookies. Please note that we are prohibited from conditioning a child's participation in an activity - like a newsletter subscription - on the child's disclosure of more personal information than is reasonably necessary to participate in the activity. As such, SNK PLAYMORE takes steps to limit the amount of personal information collected from children online. For example, in the case of a newsletter, we will only ask the child for his/her e-mail address and his/her parent's e-mail address ; we will not ask the child for a phone number or other information if we don't need it to send out the newsletter . To read about the steps SNK PLAYMORE takes to protect the confidentiality, security, and integrity of children's personal information, please see our section on security .

Use of Children's Personal Information

Newsletter

Assuming the parent has not objected to the child's newsletter subscription, the child's personal information (i.e., email address) will be used to send the child our electronic newsletter on a regular basis, and for no other purpose. The newsletter will contain updates regarding new products, special offers, and other events of interest pertaining to the site on which the child signed up.

Other Activities

Information collected from children in the context of an e-card, contest, or other similar one-time event is used solely for the purpose of fulfilling the child 's request and is subsequently deleted. SNK PLAYMORE Contact Information Any information that a child provides to our website for purposes of a newsletter subscription or otherwise is collected by SNK PLAYMORE or by a vendor on our behalf. SNK PLAYMORE's contact information is available below . Disclosure of Children's Personal Information Please read the section titled "With whom does SNK PLAYMORE share my personal information?" (above) for our policy on the disclosure of personal information collected from children under 13. The policies set forth in that section also apply to information collected from children under 13 unless specified otherwise.

Parental Access

As a parent, you always have the right to: (1) review, correct, or have deleted the personal information that we've maintained about your child; and/or, (2) discontinue SNK PLAYMORE 's further collection or use of your child's personal information. This is true even if you initially failed to object to your child's newsletter subscription. To take any such action, please use the contact information provided below . We will be happy to honor your request. Please note, however, that if your child used our e-card feature or participated in a contest or event in which SNK PLAYMORE did not permanently store your child 's information, your access to the information submitted in this context will be limited.

What safeguards does SNK PLAYMORE use to protect my personal information?

SNK PLAYMORE maintains appropriate safeguards that ensure the security, integrity and privacy of the personal information we collect (including information about children) . Personal information collected by SNK PLAYMORE is stored in secure operating environments that are not available to the public and that are only accessible by authorized employees. We also have security measures in place to protect the loss, misuse, and alteration of the information under our control (i.e., maintain data quality). Before we allow web users to access their personal information, for example, we verify their identity by requesting that they submit information such as their email address, or username and password.

How do I ask a question or file a complaint? (Contact Information)

If you have any questions, complaints, or comments regarding this Privacy Policy or our information collection practices, please contact SNK PLAYMORE by regular mail at:

SNK PLAYMORE
Attn: Privacy Online
PO BOX 1140
Wall, NJ  07719
732-556-9001

Copyright 2004-2005 SNK PLAYMORE CORPORATION All Rights Reserved. "SNK" and "NEOGEO" are registered trademarks of SNK PLAYMORE CORPORATION